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Why America is Fucked [You Tube] > Draplin answers the question of why America is fucked, graphically. A teaser for a new project from Draplin Industries.

Axel Peemoeller - Eureka Carpark Melbourne > Peemoeller designs an interesting way-finding system for a parking lot in Melbourne. "In Melbourne I developed a way-finding-system for the Eureka Tower Carpark. The distored letters on the wall can be read perfectly when standing at the right position. This project won several international design awards."

Large Hadron Collider nearly ready - The Big Picture - [Boston.com] > n of photographs from CERN, showing various stages of completion of the LHC and several of its larger experiments (some over seven stories tall), over the past several years.

Lyons House, Robin Boyd, Sydney [cityofsound] > Great write-up of a tour of Melbourne architect Robyn Boyd, "...The kids apparently enjoyed the fact they could bolt themselves in."

Sunday Times subeditors reply to Giles Coren [The Guardian] > Dear Giles, Sub-editing is a noble profession. It is also a thankless one - particularly when your writers call you a "useless cunt".

Tokyo through the eyes of Shibuya shantytown residents [Boing Boing TV] > Today on Boing Boing tv, we debut Dowa Mondai: Assimilation Issues, an experimental short film by Bob Jaroc which attempts to provide an answer

from Central: Friday Edition > I'll delete this - its not good to bookmark yourself, publicly.

50 Must Read Blogs and Resources for Architecture Majors > For the Architecture degree I never took.

Cameron reunited with stolen bike [BBC News] > Mr Theophile added: "You never want to see anyone have their bike nicked - not even a Tory."

Silverback ? guerrilla usability testing > The best thing 'bout this, in my opinion, is the moving background, at the top of the page, as you enlarge or shrink the browser window. It's downright 3 Dimensional. Great app. too.

Read Giles Coren's letter to Times subs [ guardian.co.uk ] > "There is no length issue. This is someone thinking "I'll just remove this indefinite article because Coren is an illiterate cunt and i know best"."

John Thackara: We Are All Emerging Economies Now [Design Observer] > "It is my growing conviction that, as designers, we can usually do more good in our own backyards than in foreign parts."

Blogs for Print Nerds: Zine Fest Flaunts Camp and Crafts [WIRED] > More than 100 zine-makers packed the County Fair building in Golden Gate Park over the weekend to celebrate San Francisco's annual Zine Festival.

iPhone 2.0: The glory wore off in wash [37signals] > "The cumulative effect of small problems is exponential"

felix sockwell / icons for iPhone > Felix draws for the iPhone, and explains it for us.



Batman is a brand strategist

I noticed in my early teens, as a cartoonist, and reading DC comics for inspiration that super heros seem to have a strong grasp of symbolizing behaviour, creating an icon that represented a certain promise or expectation and understood the threat of an evil competing foe - which generally speaking didn’t have such a good icon or symbol representing them.

Then I heard, but didn’t see, a Batman Begins TV commercial the other day where Bale says in perhaps a voiceover, something to the effect of, “If I am just made of flesh then I can be killed, but if I become a symbol then I can last forever”. It sounded a little over the top for your average Account Exec at LeoBurnett or somewhere, but the sentiment is there, and I think he and I could quite easily go into business together.

In other more interesting items, here are some links to some more reputable places I tend to get my information from:

Influx - for at least two years now these fellows have consistently produced and interesting and timely posts about brands.

Purse Lip Square Jaw : Anne Galloway - have you been reading her blog? No, well much of it is interesting and thought-provoking.

Cityofsound - if you don’t yet know of Dan Hill’s blog, then this is a great introduction piece. It is a write up of a library in Swiss Cottage, London that I used to visit frequently as a kid, and its restoration. Not only was it an interesting read but a flashback to a place I had almost forgotten what it looked like inside.

The Pirate Inside - I’m reading it on request by a client. And so far it appears to be one of the worst books I’ve read on Brand. I loath picking it up again to be inundated with new pirate-style terminology, that I can’t easily remember, for all the stuff that already has a label within the subject of brand. I’ll persevere and write a review of it.

Thursday, June 9th, 2005   //   Labels/topics/tags: Brand Notes
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