Free Half Version

I finally got around to cutting the Designer’s Guide to Brand Strategy in half and making it freely available online. I think I may have made the most valuable portion of it available, which I’ll guess I’ll find out soon enough if no one purchases the Guide.

I’ve begun working on a new, equally ambitious title and I hope that a new surge in downloads and purchases keeps me motivated to complete this in record time.

This Guide was designed so that it could be easily read on-screen in a PDF viewer, with the type and page-size specifically large enough to do so. If you do print it out (either version) it definitely has a nice heft to it. As well as being educational, the Guide can be used for many additional things like raising your monitor or impressing passers-by with how big a pile of paper you have on your desk.

Download the free version from the link at the bottom of this page.

2005-10-23 + plink